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Creative Realities (Creative Realities) ROA % : -0.63% (As of Mar. 2024)


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What is Creative Realities ROA %?

ROA % is calculated as Net Income divided by its average Total Assets over a certain period of time. Creative Realities's annualized Net Income for the quarter that ended in Mar. 2024 was $-0.44 Mil. Creative Realities's average Total Assets over the quarter that ended in Mar. 2024 was $69.49 Mil. Therefore, Creative Realities's annualized ROA % for the quarter that ended in Mar. 2024 was -0.63%.

The historical rank and industry rank for Creative Realities's ROA % or its related term are showing as below:

CREX' s ROA % Range Over the Past 10 Years
Min: -61.71   Med: -23.67   Max: 4.22
Current: -3.03

During the past 13 years, Creative Realities's highest ROA % was 4.22%. The lowest was -61.71%. And the median was -23.67%.

CREX's ROA % is ranked worse than
64.03% of 2822 companies
in the Software industry
Industry Median: 0.995 vs CREX: -3.03

Creative Realities ROA % Historical Data

The historical data trend for Creative Realities's ROA % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Creative Realities ROA % Chart

Creative Realities Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
ROA %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 2.90 -61.71 1.07 4.22 -4.29

Creative Realities Quarterly Data
Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
ROA % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -6.10 -8.83 -11.56 8.08 -0.63

Competitive Comparison of Creative Realities's ROA %

For the Software - Application subindustry, Creative Realities's ROA %, along with its competitors' market caps and ROA % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Creative Realities's ROA % Distribution in the Software Industry

For the Software industry and Technology sector, Creative Realities's ROA % distribution charts can be found below:

* The bar in red indicates where Creative Realities's ROA % falls into.



Creative Realities ROA % Calculation

Creative Realities's annualized ROA % for the fiscal year that ended in Dec. 2023 is calculated as:

ROA %=Net Income (A: Dec. 2023 )/( (Total Assets (A: Dec. 2022 )+Total Assets (A: Dec. 2023 ))/ count )
=-2.937/( (66.015+70.777)/ 2 )
=-2.937/68.396
=-4.29 %

Creative Realities's annualized ROA % for the quarter that ended in Mar. 2024 is calculated as:

ROA %=Net Income (Q: Mar. 2024 )/( (Total Assets (Q: Dec. 2023 )+Total Assets (Q: Mar. 2024 ))/ count )
=-0.436/( (70.777+68.206)/ 2 )
=-0.436/69.4915
=-0.63 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

In the calculation of annual ROA %, the net income of the last fiscal year and the average total assets over the fiscal year are used. In calculating the quarterly data, the Net Income data used here is four times the quarterly (Mar. 2024) net income data. ROA % is displayed in the 30-year financial page.


Creative Realities  (NAS:CREX) ROA % Explanation

ROA % measures the rate of return on the total assets (shareholder equity plus liabilities). It measures a firm's efficiency at generating profits from shareholders' equity plus its liabilities. ROA % shows how well a company uses what it has to generate earnings. ROA %s can vary drastically across industries. Therefore, ROA % should not be used to compare companies in different industries. For retailers, a ROA % of higher than 5% is expected. For example, Wal-Mart (WMT) has a ROA % of about 8% as of 2012. For banks, ROA % is close to their interest spread. A bank’s ROA % is typically well under 2%.

Similar to ROE, ROA % is affected by profit margins and asset turnover. This can be seen from the Du Pont Formula:

ROA %(Q: Mar. 2024 )
=Net Income/Total Assets
=-0.436/69.4915
=(Net Income / Revenue)*(Revenue / Total Assets)
=(-0.436 / 49.14)*(49.14 / 69.4915)
=Net Margin %*Asset Turnover
=-0.89 %*0.7071
=-0.63 %

Note: The Net Income data used here is four times the quarterly (Mar. 2024) net income data. The Revenue data used here is four times the quarterly (Mar. 2024) revenue data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Be Aware

Like ROE, ROA % is calculated with only 12 months data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. ROA % can be affected by events such as stock buyback or issuance, and by goodwill, a company's tax rate and its interest payment. ROA % may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).

Many analysts argue the higher return the better. Buffett states that really high ROA % may indicate vulnerability in the durability of the competitive advantage.

E.g. Raising $43b to take on KO is impossible, but $1.7b to take on Moody's is. Although Moody's ROA % and underlying economics is far superior to Coca Cola, the durability is far weaker because of lower entry cost.


Creative Realities ROA % Related Terms

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Creative Realities (Creative Realities) Business Description

Traded in Other Exchanges
N/A
Address
13100 Magisterial Drive, Suite 100, Louisville, KY, USA, 40223
Creative Realities Inc, along with its subsidiaries, is engaged in providing innovative digital marketing technology & solutions to global retail companies, luxury and other individual retail brands, advertising networks, outdoor clients, enterprises, and other organizations. The Company operates in one reportable segment being marketing technology solutions .The company provides solutions related to digital merchandising systems, omnichannel customer engagement systems, interactive digital shopping assistants, advisors and kiosks, and high-end audio-visual networks along with marketing technologies such as mobile, social media, point-of-sale transactions, beaconing, and web-based media.
Executives
Logan William Lindsey Iv officer: CFO 13100 CEDAR FOREST WAY, LOUISVILLE KY 40245
Richard C Mills director, 10 percent owner, officer: Chief Executive Officer C/O POMEROY COMPUTER RESOURCES INC, 1020 PETERSBURG ROAD, HEBRON KY 41048
Donald A Harris director C/O NFINANSE INC., 3923 COCONUT PALM DRIVE, SUITE 107, TAMPA FL 33619
Stephen Nesbit director 13100 MAGISTERIAL DRIVE, SUITE 100, LOUISVILLE KY 40223
Slipstream Communications, Llc 10 percent owner C/O PEGASUS CAPITAL ADVISORS, L.P., 750 EAST MAIN STREET, SUITE 600, STAMFORD CT 06902
Pegasus Investors Iv Gp, Llc 10 percent owner C/O PEGASUS CAPITAL ADVISORS, L.P., 750 EAST MAIN STREET, SUITE 600, STAMFORD CT 06902
Pegasus Investors Iv, L.p. 10 percent owner C/O PEGASUS CAPITAL ADVISORS, L.P., 750 EAST MAIN STREET, SUITE 600, STAMFORD CT 06902
Bcom Holdings, Lp 10 percent owner C/O PEGASUS CAPITAL ADVISORS, L.P., 750 EAST MAIN STREET, SUITE 600, STAMFORD CT 06902
Pegasus Capital Llc 10 percent owner C/O PEGASUS CAPITAL ADVISORS, L.P., 750 EAST MAIN STREET, SUITE 600, STAMFORD CT 06902
Craig M Cogut 10 percent owner C/O PEGASUS CAPITAL ADVISORS, L.P., 750 EAST MAIN STREET, SUITE 600, STAMFORD CT 06902
Bcom Gp Llc 10 percent owner C/O PEGASUS CAPITAL ADVISORS, L.P., 750 EAST MAIN STREET, SUITE 600, STAMFORD CT 06902
Business Services Holdings, Llc 10 percent owner C/O PEGASUS CAPITAL ADVISORS, L.P., 750 EAST MAIN STREET, SUITE 600, STAMFORD CT 06902
Slipstream Funding, Llc 10 percent owner C/O PEGASUS CAPITAL ADVISORS, L.P., 750 EAST MAIN STREET, SUITE 600, STAMFORD CT 06902
Dennis Mcgill director 3601 PLAINS BLVD, STE 1, AMARILLO TX 79102
Alec Machiels director 505 PARK AVENUE, 21ST FLOOR, NEW YORK NY 10022