MediaAlpha (MediaAlpha) GF Score : 59/100 (As of May. 15, 2024)

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What is MediaAlpha GF Score?

MediaAlpha has the GF Score of 59, which implies that the company might have Poor future performance potential.

The GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation, which has been found to be closely correlated to the long-term performances of stocks by backtesting from 2006 to 2021. The stocks with a higher GF Score generally generate higher returns than those with lower GF Scores. Therefore, when picking stocks, investors should invest in companies with high GF Scores. The GF Score ranges from 0 to 100, with 100 as the highest rank.

GF Score takes following five key aspects into consideration:

1. Financial Strength : 3/10
2. Profitability Rank : 5/10
3. Growth Rank : 6/10
4. GF Value Rank : 1/10
5. Momentum Rank : 3/10

Each one of these components is ranked and the ranks also have positive correlation with the long term performances of stocks. The GF score is calculated using the five key aspects of analysis. Through backtesting, we know that each of these key aspects has a different impact on the stock price performance. Thus, they are weighted differently when calculating the total score. The Profitability Rank and the Growth Rank are weighted fully, while other parameters have less weight.

Based on research and backtesting result, GuruFocus believes MediaAlpha might have Poor future performance potential.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.

Competitive Comparison of MediaAlpha's GF Score

For the Internet Content & Information subindustry, MediaAlpha's GF Score, along with its competitors' market caps and GF Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

MediaAlpha's GF Score Distribution in the Interactive Media Industry

For the Interactive Media industry and Communication Services sector, MediaAlpha's GF Score distribution charts can be found below:

* The bar in red indicates where MediaAlpha's GF Score falls into.

MediaAlpha (NYSE:MAX) GF Score Explanation

Based on the historical long-term performances among five valuation aspects, the GF Score is found to be closely correlated to the long-term performances of stocks. It ranges from 0 to 100, with 100 as the highest. GuruFocus divided GF Score into following 5 categories:

GF Score	Performance Potential and All-in-One Screener Examples ⁽¹⁾
91 - 100	Highest outperformance potential
81 - 90	Good outperformance potential
71 - 80	Likely to have average performance
51 - 70	Poor future performance potential
0 - 50	Worst future performance potential, or not enough data

(1) These are some simple examples. You can access our GF Score filter under All-in-One Screener’s Fundamental tab.

MediaAlpha GF Score Related Terms

Thank you for viewing the detailed overview of MediaAlpha's GF Score provided by GuruFocus.com. Please click on the following links to see related term pages.

MediaAlpha (MediaAlpha) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Interactive Media » MediaAlpha Inc (NYSE:MAX) » Definitions » GF Score

Comparable Companies

Traded in Other Exchanges

N/A

Address

700 South Flower Street, Suite 640, Los Angeles, CA, USA, 90017

Website

https://www.mediaalpha.com

MediaAlpha Inc provides a platform that facilitates insurance carriers and distributors target and acquire customers. The company's technology platform brings insurance carriers and consumers together through a real-time, transparent, and results-driven ecosystem. It acts as a customer acquisition channel in the areas of property & casualty insurance, health insurance, and life insurance. The company operates in the United States and generates revenue by earning a fee for each consumer referral sold on its platform.

Executives

Wm Hinson (bermuda) Ltd.	10 percent owner	26 REID STREET, SUITE 601, HAMILTON D0 HM 11
White Mountains Insurance Group Ltd	10 percent owner	23 SOUTH MAIN STREET, SUITE 3B, HANOVER NH 03755
Steven Yi	director, officer: See Remarks	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Eugene Nonko	director, officer: See Remarks	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Wm Birkdale, Ltd.	10 percent owner	C/O ALTER DOMUS, 18 ST. SWITHIN'S LANE, LONDON X0 EC4N 8AD
Wm International Holdings Ltd	10 percent owner	C/O ALTER DOMUS, 18 ST. SWITHIN'S LANE, LONDON X0 EC4N 8AD
Bridge Holdings (bermuda) Ltd.	10 percent owner	14 WESLEY STREET, 5TH FLOOR, HAMILTON D0 HM 11
Patrick Ryan Thompson	officer: See Remarks	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Serge Topjian	officer: VICE PRESIDENT, MEDIA BUYING	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Brian Mikalis	officer: See Remarks	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Kuanling Amy Yeh	officer: See Remarks	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Keith Cramer	officer: See Remarks	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Carlson Cort Allan	officer: See Remarks	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Catherine Hull Cunningham	officer: Chief People Officer	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Jeff Sweetser	officer: See Remarks	700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017