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Pramara Promotions (NSE:PRAMARA) Current Ratio : 1.70 (As of Mar. 2023)


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What is Pramara Promotions Current Ratio?

The current ratio is a liquidity ratio that measures a company's ability to pay short-term obligations. It is calculated as a company's Total Current Assets divides by its Total Current Liabilities. Pramara Promotions's current ratio for the quarter that ended in Mar. 2023 was 1.70.

Pramara Promotions has a current ratio of 1.70. It generally indicates good short-term financial strength.

The historical rank and industry rank for Pramara Promotions's Current Ratio or its related term are showing as below:

NSE:PRAMARA' s Current Ratio Range Over the Past 10 Years
Min: 1.61   Med: 1.7   Max: 2
Current: 1.7

During the past 3 years, Pramara Promotions's highest Current Ratio was 2.00. The lowest was 1.61. And the median was 1.70.

NSE:PRAMARA's Current Ratio is ranked better than
53.23% of 1052 companies
in the Media - Diversified industry
Industry Median: 1.615 vs NSE:PRAMARA: 1.70

Pramara Promotions Current Ratio Historical Data

The historical data trend for Pramara Promotions's Current Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Pramara Promotions Current Ratio Chart

Pramara Promotions Annual Data
Trend Mar21 Mar22 Mar23
Current Ratio
2.00 1.61 1.70

Pramara Promotions Semi-Annual Data
Mar21 Mar22 Mar23
Current Ratio 2.00 1.61 1.70

Competitive Comparison of Pramara Promotions's Current Ratio

For the Advertising Agencies subindustry, Pramara Promotions's Current Ratio, along with its competitors' market caps and Current Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Pramara Promotions's Current Ratio Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Pramara Promotions's Current Ratio distribution charts can be found below:

* The bar in red indicates where Pramara Promotions's Current Ratio falls into.



Pramara Promotions Current Ratio Calculation

The current ratio is mainly used to give an idea of the company's ability to pay back its short-term liabilities with its short-term assets.

Pramara Promotions's Current Ratio for the fiscal year that ended in Mar. 2023 is calculated as

Current Ratio (A: Mar. 2023 )=Total Current Assets (A: Mar. 2023 )/Total Current Liabilities (A: Mar. 2023 )
=530.87/311.626
=1.70

Pramara Promotions's Current Ratio for the quarter that ended in Mar. 2023 is calculated as

Current Ratio (Q: Mar. 2023 )=Total Current Assets (Q: Mar. 2023 )/Total Current Liabilities (Q: Mar. 2023 )
=530.87/311.626
=1.70

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Pramara Promotions  (NSE:PRAMARA) Current Ratio Explanation

The current ratio can give a sense of the efficiency of a company's operating cycle or its ability to turn its product into cash. Companies that have trouble getting paid on their receivables or have long inventory turnover can run into liquidity problems because they are unable to alleviate their obligations. Because business operations differ in each industry, it is always more useful to compare companies within the same industry.

Acceptable current ratios vary from industry to industry and are generally between 1 and 3 for healthy businesses.

The higher the current ratio, the more capable the company is of paying its obligations. A ratio under 1 suggests that the company would be unable to pay off its obligations if they came due at that point. While this shows the company is not in good financial health, it does not necessarily mean that it will go bankrupt - as there are many ways to access financing - but it is definitely not a good sign.

If all other things were equal, a creditor, who is expecting to be paid in the next 12 months, would consider a high current ratio to be better than a low current ratio, because a high current ratio means that the company is more likely to meet its liabilities which fall due in the next 12 months.


Pramara Promotions Current Ratio Related Terms

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Pramara Promotions (NSE:PRAMARA) Business Description

Traded in Other Exchanges
N/A
Address
CTS No. 4 ETC Chandivali Farm Road, A-208, Boomerang Equity Bussi Park, Sakinaka, Andheri East, Mumbai, MH, IND, 400072
Pramara Promotions Ltd is a promotional marketing agency. The company is engaged in the business of ideation, conceptualization, designing manufacturing, and marketing of promotional products and gift items for clients across sectors, such as FMCG, QSR, pharma, beverage companies non-alcoholic and alcoholic, cosmetic, telecom, media, and others. It offers services such as Cross Promotions, Loyalty and rewards, Corporate Gifting, Toy Retail, Sweepstakes promotions, and more. The company also manufactures the products under an OEM arrangement, where the company manufactures products such as water bottles, pens, and others which are branded with the company's logo or design and used as promotional merchandise.

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