GURUFOCUS.COM » STOCK LIST » Communication Services » Interactive Media » MediaAlpha Inc (NYSE:MAX) » Definitions » Quick Ratio

MediaAlpha (MediaAlpha) Quick Ratio : 0.94 (As of Dec. 2023)


View and export this data going back to 2020. Start your Free Trial

What is MediaAlpha Quick Ratio?

The quick ratio measures a company's ability to meet its short-term obligations with its most liquid assets. It is calculated as a company's Total Current Assets excludes Total Inventories divides by its Total Current Liabilities. MediaAlpha's quick ratio for the quarter that ended in Dec. 2023 was 0.94.

MediaAlpha has a quick ratio of 0.94. It indicates that the company cannot currently fully pay back its current liabilities.

The historical rank and industry rank for MediaAlpha's Quick Ratio or its related term are showing as below:

MAX' s Quick Ratio Range Over the Past 10 Years
Min: 0.94   Med: 1.26   Max: 1.63
Current: 0.94

During the past 6 years, MediaAlpha's highest Quick Ratio was 1.63. The lowest was 0.94. And the median was 1.26.

MAX's Quick Ratio is ranked worse than
76.92% of 598 companies
in the Interactive Media industry
Industry Median: 1.9 vs MAX: 0.94

MediaAlpha Quick Ratio Historical Data

The historical data trend for MediaAlpha's Quick Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

MediaAlpha Quick Ratio Chart

MediaAlpha Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Quick Ratio
Get a 7-Day Free Trial 1.41 1.19 1.63 1.05 0.94

MediaAlpha Quarterly Data
Dec18 Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23
Quick Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 1.05 1.03 0.94 0.85 0.94

Competitive Comparison of MediaAlpha's Quick Ratio

For the Internet Content & Information subindustry, MediaAlpha's Quick Ratio, along with its competitors' market caps and Quick Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


MediaAlpha's Quick Ratio Distribution in the Interactive Media Industry

For the Interactive Media industry and Communication Services sector, MediaAlpha's Quick Ratio distribution charts can be found below:

* The bar in red indicates where MediaAlpha's Quick Ratio falls into.



MediaAlpha Quick Ratio Calculation

The quick ratio measures a company's ability to meet its short-term obligations with its most liquid assets. For this reason, the ratio excludes inventories from current assets.

MediaAlpha's Quick Ratio for the fiscal year that ended in Dec. 2023 is calculated as

Quick Ratio (A: Dec. 2023 )=(Total Current Assets-Total Inventories)/Total Current Liabilities
=(74.573-0)/79.721
=0.94

MediaAlpha's Quick Ratio for the quarter that ended in Dec. 2023 is calculated as

Quick Ratio (Q: Dec. 2023 )=(Total Current Assets-Total Inventories)/Total Current Liabilities
=(74.573-0)/79.721
=0.94

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


MediaAlpha  (NYSE:MAX) Quick Ratio Explanation

The quick ratio is more conservative than the Current Ratio because it excludes inventories from current assets. The ratio derives its name presumably from the fact that assets such as cash and marketable securities are quick sources of cash. Inventories generally take time to be converted into cash, and if they have to be sold quickly, the company may have to accept a lower price than book value of these inventories. As a result, they are justifiably excluded from assets that are ready sources of immediate cash.

In general, low or decreasing quick ratios generally suggest that a company is over-leveraged, struggling to maintain or grow sales, paying bills too quickly or collecting receivables too slowly. On the other hand, a high or increasing quick ratio generally indicates that a company is experiencing solid top-line growth, quickly converting receivables into cash, and easily able to cover its financial obligations. Such companies often have faster inventory turnover and cash conversion cycles.

The higher the quick ratio, the better the company's liquidity position.


MediaAlpha Quick Ratio Related Terms

Thank you for viewing the detailed overview of MediaAlpha's Quick Ratio provided by GuruFocus.com. Please click on the following links to see related term pages.


MediaAlpha (MediaAlpha) Business Description

Traded in Other Exchanges
N/A
Address
700 South Flower Street, Suite 640, Los Angeles, CA, USA, 90017
MediaAlpha Inc provides a platform that facilitates insurance carriers and distributors target and acquire customers. The company's technology platform brings insurance carriers and consumers together through a real-time, transparent, and results-driven ecosystem. It acts as a customer acquisition channel in the areas of property & casualty insurance, health insurance, and life insurance. The company operates in the United States and generates revenue by earning a fee for each consumer referral sold on its platform.
Executives
Wm Hinson (bermuda) Ltd. 10 percent owner 26 REID STREET, SUITE 601, HAMILTON D0 HM 11
White Mountains Insurance Group Ltd 10 percent owner 23 SOUTH MAIN STREET, SUITE 3B, HANOVER NH 03755
Steven Yi director, officer: See Remarks 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Eugene Nonko director, officer: See Remarks 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Wm Birkdale, Ltd. 10 percent owner C/O ALTER DOMUS, 18 ST. SWITHIN'S LANE, LONDON X0 EC4N 8AD
Wm International Holdings Ltd 10 percent owner C/O ALTER DOMUS, 18 ST. SWITHIN'S LANE, LONDON X0 EC4N 8AD
Bridge Holdings (bermuda) Ltd. 10 percent owner 14 WESLEY STREET, 5TH FLOOR, HAMILTON D0 HM 11
Patrick Ryan Thompson officer: See Remarks 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Serge Topjian officer: VICE PRESIDENT, MEDIA BUYING 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Brian Mikalis officer: See Remarks 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Kuanling Amy Yeh officer: See Remarks 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Keith Cramer officer: See Remarks 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Carlson Cort Allan officer: See Remarks 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Catherine Hull Cunningham officer: Chief People Officer 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017
Jeff Sweetser officer: See Remarks 700 SOUTH FLOWER STREET, SUITE 640, LOS ANGELES CA 90017