36KR Holdings (36KR Holdings) COGS-to-Revenue : 0.44 (As of Dec. 2023)

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What is 36KR Holdings COGS-to-Revenue?

36KR Holdings's Cost of Goods Sold for the three months ended in Dec. 2023 was $6.41 Mil. Its Revenue for the three months ended in Dec. 2023 was $14.47 Mil.

36KR Holdings's COGS to Revenue for the three months ended in Dec. 2023 was 0.44.

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin. 36KR Holdings's Gross Margin % for the three months ended in Dec. 2023 was 55.69%.

36KR Holdings COGS-to-Revenue Historical Data

The historical data trend for 36KR Holdings's COGS-to-Revenue can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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36KR Holdings COGS-to-Revenue Chart

36KR Holdings Annual Data

Trend

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

COGS-to-Revenue

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0.58

0.68

0.41

0.43

0.46

36KR Holdings Quarterly Data
	Mar19	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23
COGS-to-Revenue	Get a 7-Day Free Trial															0.49	0.58	0.45	0.44	0.44

36KR Holdings COGS-to-Revenue Calculation

36KR Holdings's COGS to Revenue for the fiscal year that ended in Dec. 2023 is calculated as

COGS to Revenue	=	Cost of Goods Sold	/	Revenue
	=	22.152	/	47.644
	=	0.46

36KR Holdings's COGS to Revenue for the quarter that ended in Dec. 2023 is calculated as

COGS to Revenue	=	Cost of Goods Sold	/	Revenue
	=	6.412	/	14.472
	=	0.44

36KR Holdings (NAS:KRKR) COGS-to-Revenue Explanation

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin.

36KR Holdings's Gross Margin % for the three months ended in Dec. 2023 is calculated as:

Gross Margin %	=	1	-	COGS to Revenue
	=	1	-	Cost of Goods Sold / Revenue
	=	1	-	6.412 / 14.472
	=	55.69 %

A company that has a moat can usually maintain or even expand their Gross Margin. A company can increase its Gross Margin in two ways. It can increase the prices of the goods it sells and keeps its Cost of Goods Sold unchanged. Or it can keep the sales price unchanged and squeeze its suppliers to reduce the Cost of Goods Sold. Warren Buffett believes businesses with the power to raise prices have moats.

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36KR Holdings (36KR Holdings) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Interactive Media » 36KR Holdings Inc (NAS:KRKR) » Definitions » COGS-to-Revenue

Comparable Companies

Traded in Other Exchanges

N/A

Address

No. 10 South Chaoyang Park Avenue, 5th-6th Floor, Tower A1, Junhao Central Park Plaza, Chaoyang District, Beijing, CHN, 100026

Website

https://www.36kr.com

36KR Holdings Inc is a holding company and conducts its business mainly through its subsidiaries, a VIE, and subsidiaries of the VIE. The Group is engaging in providing content and business services to new economy participants in the PRC. Its content production process includes content creation, content editing, screening and monitoring, and content distribution. The Group mainly generates revenues from providing online advertising services, enterprise value-added services, and subscription services. The Group's principal operations and geographic markets are substantially located in PRC.