Rainbow Digital Commercial Co (SZSE:002419) Selling and Marketing Expense : ¥3,872 Mil (TTM As of Mar. 2024)

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What is Rainbow Digital Commercial Co Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Rainbow Digital Commercial Co's Selling and Marketing Expense for the three months ended in Mar. 2024 was ¥909 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2024 was ¥3,872 Mil.

Rainbow Digital Commercial Co Selling and Marketing Expense Historical Data

The historical data trend for Rainbow Digital Commercial Co's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Rainbow Digital Commercial Co Selling and Marketing Expense Chart

Rainbow Digital Commercial Co Annual Data

Trend

Dec14

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Dec20

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Dec23

Selling and Marketing Expense

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4,022.23

4,359.66

4,012.66

3,868.82

3,882.74

Rainbow Digital Commercial Co Quarterly Data
	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23	Mar24
Selling and Marketing Expense	Get a 7-Day Free Trial															919.22	970.19	1,005.52	987.81	908.86

Rainbow Digital Commercial Co Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2024 adds up the quarterly data reported by the company within the most recent 12 months, which was ¥3,872 Mil.

Rainbow Digital Commercial Co Selling and Marketing Expense Related Terms

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Rainbow Digital Commercial Co (SZSE:002419) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Retail - Cyclical » Rainbow Digital Commercial Co Ltd (SZSE:002419) » Definitions » Selling and Marketing Expense

Traded in Other Exchanges

N/A

Address

No. 3019, Central Road (Shenzhen Bay Section), 9th-14th Floor, 17th-20th Floor, Tianhong Building, Nanshan District, Guangdong Province, Shenzhen, CHN, 518026

Website

http://www.rainbow.cn

Rainbow Digital Commercial Co Ltd operates a platform-based business with department stores, shopping malls and vertical business with supermarkets, convenience stores. It sells daily necessities, textiles, clothing, cosmetics, food, salt, beverages, health foods, agricultural and sideline products, household appliances and electronic products, culture, sports goods and equipment, building materials and chemical products.

Executives

Chen Zhi Xiang	Supervisors
Jiang Yong	Executives
Chen Yu	Supervisors
Wu Jian Qiong	Executives
Hou Yi	Executives
Wan Ying	Secretary Dong
Zhang Xu Hua	Executives
Zheng Man	Executives
Song Yao Ming	Executives
Sun Jin Cheng	Executives
Gao Shu Lin	Directors, executives

Rainbow Digital Commercial Co (SZSE:002419) Headlines

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