Hiap Hoe (SGX:5JK) Selling and Marketing Expense : S$8.3 Mil (TTM As of Dec. 2023)

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What is Hiap Hoe Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Hiap Hoe's Selling and Marketing Expense for the six months ended in Dec. 2023 was S$3.5 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2023 was S$8.3 Mil.

Hiap Hoe Selling and Marketing Expense Historical Data

The historical data trend for Hiap Hoe's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Hiap Hoe Selling and Marketing Expense Chart

Hiap Hoe Annual Data

Trend

Dec14

Dec15

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Selling and Marketing Expense

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8.62

3.81

5.33

8.31

8.32

Hiap Hoe Semi-Annual Data
	Jun14	Dec14	Jun15	Dec15	Jun16	Dec16	Jun17	Dec17	Jun18	Dec18	Jun19	Dec19	Jun20	Dec20	Jun21	Dec21	Jun22	Dec22	Jun23	Dec23
Selling and Marketing Expense	Get a 7-Day Free Trial															2.56	3.39	4.92	4.83	3.48

Hiap Hoe Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2023 adds up the semi-annually data reported by the company within the most recent 12 months, which was S$8.3 Mil.

Hiap Hoe Selling and Marketing Expense Related Terms

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Hiap Hoe (SGX:5JK) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Travel & Leisure » Hiap Hoe Ltd (SGX:5JK) » Definitions » Selling and Marketing Expense

Comparable Companies

Traded in Other Exchanges

N/A

Address

18 Ah Hood Road, No. 13-51, Hiap Hoe Building At Zhongshan Park, Singapore, SGP, 329983

Website

https://www.hiaphoe.com

Hiap Hoe Ltd is a regional real estate group with a diversified portfolio of hospitality, retail, commercial and residential assets. It has six reportable operating segments - Development Properties, Rental, Leisure, Other Investments, Others and Hotel Operations. The Development Properties segment is in the business of acquiring land/property and developing it into residential/industrial/commercial properties for sale. The Rental segment is in the business of renting space. The Leisure segment is in the business of providing leisure and recreational facilities. The Hotel Operations segment is operated under the brand names Ramada Singapore and Days Hotel Singapore. It has operations in Australia, Singapore, and the United Kingdom.

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