Americana Restaurants International (SAU:6015) Selling and Marketing Expense : ﷼1,245 Mil (TTM As of Mar. 2024)

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What is Americana Restaurants International Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Americana Restaurants International's Selling and Marketing Expense for the three months ended in Mar. 2024 was ﷼657 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2024 was ﷼1,245 Mil.

Americana Restaurants International Selling and Marketing Expense Historical Data

The historical data trend for Americana Restaurants International's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Americana Restaurants International Selling and Marketing Expense Chart

Americana Restaurants International Annual Data

Trend

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Selling and Marketing Expense

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828.86

745.95

1,060.37

1,180.17

1,288.58

Americana Restaurants International Quarterly Data
	Dec19	Dec20	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23	Mar24
Selling and Marketing Expense	Get a 7-Day Free Trial									700.16	739.43	788.28	-939.29	656.79

Americana Restaurants International Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2024 adds up the quarterly data reported by the company within the most recent 12 months, which was ﷼1,245 Mil.

Americana Restaurants International Selling and Marketing Expense Related Terms

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Americana Restaurants International (SAU:6015) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Restaurants » Americana Restaurants International PLC (SAU:6015) » Definitions » Selling and Marketing Expense

Comparable Companies

Traded in Other Exchanges

AMR:United Arab Emirates

Address

Al Rayyan Complex, Al Nahda, 17 Floor, Tower A, Sharjah, ARE

Website

https://www.americanarestaurants.com

Americana Restaurants International PLC is a diversified, pan-regional restaurant platform operator. It operates iconic brands such as KFC, Pizza Hut, Hardee's, Krispy Kreme, and TGI Fridays, along with proprietary brands such as Wimpy and Chicken Tikka. The Group operates restaurants under a portfolio of different brands across key consumer verticals and occasions, including key Quick Service Restaurant (QSR) categories (chicken, burger, and pizza), fast casual, casual dining, indulgence, and coffee concepts. Its reportable business segments are; the Major Gulf Cooperation Council countries which include KSA, Kuwait, and UAE, Lower Gulf countries (comprising of Qatar, Oman, and Bahrain), North Africa (Egypt and Morocco), and Others (Kazakhstan, Iraq, Lebanon, and Jordan).

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