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Snipp Interactive (Snipp Interactive) ROIC % : -40.56% (As of Mar. 2024)


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What is Snipp Interactive ROIC %?

ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. Snipp Interactive's annualized return on invested capital (ROIC %) for the quarter that ended in Mar. 2024 was -40.56%.

As of today (2024-06-09), Snipp Interactive's WACC % is 5.92%. Snipp Interactive's ROIC % is -26.84% (calculated using TTM income statement data). Snipp Interactive earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Snipp Interactive ROIC % Historical Data

The historical data trend for Snipp Interactive's ROIC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Snipp Interactive ROIC % Chart

Snipp Interactive Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
ROIC %
Get a 7-Day Free Trial Premium Member Only Premium Member Only -49.12 -26.58 -2.39 -22.93 -34.26

Snipp Interactive Quarterly Data
Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
ROIC % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -65.96 -48.77 -10.00 -9.52 -40.56

Competitive Comparison of Snipp Interactive's ROIC %

For the Advertising Agencies subindustry, Snipp Interactive's ROIC %, along with its competitors' market caps and ROIC % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Snipp Interactive's ROIC % Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Snipp Interactive's ROIC % distribution charts can be found below:

* The bar in red indicates where Snipp Interactive's ROIC % falls into.



Snipp Interactive ROIC % Calculation

Snipp Interactive's annualized Return on Invested Capital (ROIC %) for the fiscal year that ended in Dec. 2023 is calculated as:

ROIC % (A: Dec. 2023 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (A: Dec. 2022 ) + Invested Capital (A: Dec. 2023 ))/ count )
=-3.363 * ( 1 - -1.23% )/( (9.175 + 10.701)/ 2 )
=-3.4043649/9.938
=-34.26 %

where

Snipp Interactive's annualized Return on Invested Capital (ROIC %) for the quarter that ended in Mar. 2024 is calculated as:

ROIC % (Q: Mar. 2024 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (Q: Dec. 2023 ) + Invested Capital (Q: Mar. 2024 ))/ count )
=-4.848 * ( 1 - 0% )/( (10.701 + 13.204)/ 2 )
=-4.848/11.9525
=-40.56 %

where

Note: The Operating Income data used here is four times the quarterly (Mar. 2024) data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Snipp Interactive  (OTCPK:SNIPF) ROIC % Explanation

ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.

There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.

Why is ROIC % important?

Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, Snipp Interactive's WACC % is 5.92%. Snipp Interactive's ROIC % is -26.84% (calculated using TTM income statement data).


Be Aware

Like ROE % and ROA %, ROIC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.


Snipp Interactive ROIC % Related Terms

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Snipp Interactive (Snipp Interactive) Business Description

Traded in Other Exchanges
Address
666 Burrard Street, Suite 1700, Vancouver, BC, CAN, V6C 2X8
Snipp Interactive Inc a loyalty and promotions technology company develops and sells mobile-based promotions software applications and associated campaign services. The company provides its products in a range of solution sets, which include Purchase Promotions and Receipt Processing; Loyalty Programs; Mobile Promotions and Contests; Reward Solutions; Rebate Solutions, and Data Analytics. It offers software applications, which allow advertising agencies, brands, and media to engage and interact with customers. Geographically it operates through in several cities in the United States, and international operations in Canada, India, and Ireland. It derived the majority of its revenues from the United States.

Snipp Interactive (Snipp Interactive) Headlines

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