Roku (ROKU) GF Value Rank : 8 (As of May. 02, 2024)

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What is Roku GF Value Rank?

Roku has the GF Value Rank of 8.

The GF Value Rank is determined by the price-to-GF-Value (P/GF Value) ratio, a proprietary metric calculated based on historical multiples along with an adjustment factor based on a company's past returns and growth and future estimates of the business' performance.

GuruFocus found that for valuation, we cannot simply give stocks a better GF Value rank simply because they have a lower P/GF Value ratio. Backtesting shows that over the long term, the two worst-performing groups are the most expensive group (with the highest P/GF Value ratio) and the least expensive group (with the lowest P/GF Value ratio).

We can understand why the most expensive group underperforms. We were initially puzzled by the underperformance of the least expensive group, but we realized there is a reason why some stocks are super cheap. If they look too undervalued, it is often because the businesses behind them are poor quality. The market realized this and gave them low valuations. In a way, the market is efficient.

After multiple backtesting analyses, we granted the stocks in third-cheapest percentile the highest GF Value rank, as they have performed the best over a full market cycle. Stock performance is actually not as sensitive to valuation as it is to growth and profitability. On average, the companies in the 20%-50% valuation groups have similar performances. Therefore, we should avoid the most expensive and the least expensive stocks. We can be more tolerant of valuation.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.

Competitive Comparison of Roku's GF Value Rank

For the Entertainment subindustry, Roku's GF Value Rank, along with its competitors' market caps and GF Value Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Roku's GF Value Rank Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Roku's GF Value Rank distribution charts can be found below:

* The bar in red indicates where Roku's GF Value Rank falls into.

Roku GF Value Rank Related Terms

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Roku (ROKU) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » Roku Inc (NAS:ROKU) » Definitions » GF Value Rank

Comparable Companies

Traded in Other Exchanges

ROKU:Mexico 1ROKU:Italy R35:Germany R1KU34:Brazil

Address

1155 Coleman Avenue, San Jose, CA, USA, 95110

Website

https://www.roku.com

Roku is the leading streaming platform in the U.S. by hours watched with 87.4 billion hours of content streamed in 2022. The firm's namesake operating system is used not only in Roku's own hardware but in cobranded TVs and soundbars from manufacturers like TCL, Onn, and Hisense. Roku generates revenue from advertising, distribution fees, hardware sales, OS licensing, and subscription sales.

Executives

Anthony J. Wood	director, 10 percent owner, officer: CEO and Chairman BOD	C/O ROKU, INC., 150 WINCHESTER CIRCLE, LOS GATOS CA 95032
Matthew C. Banks	officer: VP, Corp Controller & CAO	1155 COLEMAN AVE, SAN JOSE CA 95110
Mustafa Ozgen	officer: President, Devices	150 WINCHESTER CIRCLE, LOS GATOS CA 95032
Charles Collier	officer: President, Roku Media	1155 COLEMAN AVE, SAN JOSE CA 95110
Gilbert Fuchsberg	officer: SVP, Corporate Development	1155 COLEMAN AVE, SAN JOSE CA 95110
Stephen H Kay	officer: SVP General Counsel, Secretary	6922 HOLLYWOOD BLVD., 12TH FLOOR, LOS ANGELES CA 90028
Gidon Katz	officer: President, Consumer Experience	1155 COLEMAN AVE, SAN JOSE CA 95110
Dan Jedda	officer: CFO	C/O STITCH FIX, INC., 1 MONTGOMERY STREET, SUITE 1500, SAN FRANCISCO CA 94104
Mai Fyfield	director	C/O ROKU, INC., 150 WINCHESTER CIRCLE, LOS GATOS CA 95032
Ray A. Rothrock	director	3340 HILLVIEW AVENUE, PALO ALTO CA 94304
Ravi Ahuja	director	C/O TWENTY-FIRST CENTURY FOX, INC., 1211 AVENUE OF THE AMERICAS, NEW YORK NY 10036
Jeffrey M Blackburn	director	PO BOX 81226, SEATTLE WA 98108-1226
Gina Luna	director	24955 INTERSTATE 45 N, THE WOODLANDS TX 77380
Laurie Simon Hodrick	director	C/O 655 BROAD STREET, NEWARK NJ 07102
Jeff Hastings	director	AVID TECHNOLOGY, INC., ONE PARK WEST, TEWKSBURY MA 01876