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La Rosa Holdings (La Rosa Holdings) Intangible Assets : $11.75 Mil (As of Mar. 2024)


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What is La Rosa Holdings Intangible Assets?

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. La Rosa Holdings's intangible assets for the quarter that ended in Mar. 2024 was $11.75 Mil.


La Rosa Holdings Intangible Assets Historical Data

The historical data trend for La Rosa Holdings's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

La Rosa Holdings Intangible Assets Chart

La Rosa Holdings Annual Data
Trend Dec20 Dec21 Dec22 Dec23
Intangible Assets
- - - 10.34

La Rosa Holdings Quarterly Data
Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
Intangible Assets Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only - - - 10.34 11.75

La Rosa Holdings Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.


La Rosa Holdings  (NAS:LRHC) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.


Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.


La Rosa Holdings Intangible Assets Related Terms

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La Rosa Holdings (La Rosa Holdings) Business Description

Traded in Other Exchanges
N/A
Address
1420 Celebration Boulevard, 2nd Floor, Celebration, FL, USA, 34747
Website
La Rosa Holdings Corp operates primarily in the U.S. residential real estate market. It is a holding company for agent-centric, technology-integrated, cloud-based, multi-service real estate companies. In addition to providing person-to-person residential and commercial real estate brokerage services to the public, it cross-sells ancillary technology-based products and services primarily to the sales agents and the sales agents associated with its franchisees. The company's business is organized based on the services it provides internally to the agents and to the public, which are residential and commercial real estate brokerage, franchising, real estate brokerage education and coaching, and property management.
Executives
Ned L Siegel director 600 WILSHIRE BOULEVARD, LOS ANGELES CA 90017
Carlos J. Bonilla 10 percent owner 7901 KINGSPOINTE PKWY #8, ORLANDO FL 32819
Rosa Joseph La director, 10 percent owner, officer: President, CEO, and Chairman 1420 CELEBRATION BOULEVARD, SUITE 200, CELEBRATION FL 34747
La Rosa Michael A director 1420 CELEBRATION BOULEVARD, SUITE 200, CELEBRATION FL 34747
Jodi R White director 1420 CELEBRATION BOULEVARD, SUITE 200, CELEBRATION FL 34747
Thomas Stringer director 1420 CELEBRATION BLVD, SUITE 200, CELEBRATION FL 34747
Kent Metzroth officer: CHIEF FINANCIAL OFFICER 1420 CELEBRATION BLVD., 2ND FLOOR, CELEBRATION FL 34747
Alex Santos officer: CHIEF TECHNOLOGY OFFICER 1420 CELEBRATION BLVD., 2ND FLOOR, CELEBRATION FL 34747