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ATMA Participacoes (BSP:ATMP3) Intangible Assets : R$692.9 Mil (As of Dec. 2023)


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What is ATMA Participacoes Intangible Assets?

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. ATMA Participacoes's intangible assets for the quarter that ended in Dec. 2023 was R$692.9 Mil.


ATMA Participacoes Intangible Assets Historical Data

The historical data trend for ATMA Participacoes's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

ATMA Participacoes Intangible Assets Chart

ATMA Participacoes Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Intangible Assets
Get a 7-Day Free Trial Premium Member Only Premium Member Only 312.57 866.44 788.00 712.05 692.91

ATMA Participacoes Quarterly Data
Dec18 Mar19 Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Sep23 Dec23
Intangible Assets Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 729.76 712.05 699.37 711.04 692.91

ATMA Participacoes Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.


ATMA Participacoes  (BSP:ATMP3) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.


Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.


ATMA Participacoes Intangible Assets Related Terms

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ATMA Participacoes (BSP:ATMP3) Business Description

Traded in Other Exchanges
N/A
Address
Rua Alegria, 96 - 2 andar, Sao Paulo, BRA
ATMA Participacoes SA is a provider of business services. Its core business is that of BPO and contact centers. Its secondary services comprise of Technology and Trade marketing. Under the technology wing, Contax offers software, management of IT and communications and under trade marketing, it provides promotional and incentive marketing and sales services. Apart from its major business location, Brazil, the company also derives revenues from operations in Argentina, Spain, Peru and Columbia.

ATMA Participacoes (BSP:ATMP3) Headlines

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