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VirTra (VirTra) Gross Margin % : 83.11% (As of Dec. 2023)


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What is VirTra Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. VirTra's Gross Profit for the three months ended in Dec. 2023 was $8.41 Mil. VirTra's Revenue for the three months ended in Dec. 2023 was $10.12 Mil. Therefore, VirTra's Gross Margin % for the quarter that ended in Dec. 2023 was 83.11%.


The historical rank and industry rank for VirTra's Gross Margin % or its related term are showing as below:

VTSI' s Gross Margin % Range Over the Past 10 Years
Min: 46.68   Med: 59.38   Max: 70.09
Current: 70.09


During the past 13 years, the highest Gross Margin % of VirTra was 70.09%. The lowest was 46.68%. And the median was 59.38%.

VTSI's Gross Margin % is ranked better than
95.95% of 296 companies
in the Aerospace & Defense industry
Industry Median: 26.025 vs VTSI: 70.09

VirTra had a gross margin of 83.11% for the quarter that ended in Dec. 2023 => Durable competitive advantage

The 5-Year average Growth Rate of Gross Margin for VirTra was 2.00% per year.


VirTra Gross Margin % Historical Data

The historical data trend for VirTra's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

VirTra Gross Margin % Chart

VirTra Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Gross Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 51.91 62.34 46.68 57.43 70.09

VirTra Quarterly Data
Mar19 Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 61.38 69.30 57.28 71.22 83.11

Competitive Comparison of VirTra's Gross Margin %

For the Aerospace & Defense subindustry, VirTra's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


VirTra's Gross Margin % Distribution in the Aerospace & Defense Industry

For the Aerospace & Defense industry and Industrials sector, VirTra's Gross Margin % distribution charts can be found below:

* The bar in red indicates where VirTra's Gross Margin % falls into.



VirTra Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

VirTra's Gross Margin for the fiscal year that ended in Dec. 2023 is calculated as

Gross Margin % (A: Dec. 2023 )=Gross Profit (A: Dec. 2023 ) / Revenue (A: Dec. 2023 )
=26.7 / 38.043
=(Revenue - Cost of Goods Sold) / Revenue
=(38.043 - 11.378) / 38.043
=70.09 %

VirTra's Gross Margin for the quarter that ended in Dec. 2023 is calculated as


Gross Margin % (Q: Dec. 2023 )=Gross Profit (Q: Dec. 2023 ) / Revenue (Q: Dec. 2023 )
=8.4 / 10.118
=(Revenue - Cost of Goods Sold) / Revenue
=(10.118 - 1.709) / 10.118
=83.11 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.


VirTra  (NAS:VTSI) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

VirTra had a gross margin of 83.11% for the quarter that ended in Dec. 2023 => Durable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


VirTra Gross Margin % Related Terms

Thank you for viewing the detailed overview of VirTra's Gross Margin % provided by GuruFocus.com. Please click on the following links to see related term pages.


VirTra (VirTra) Business Description

Traded in Other Exchanges
Address
295 E. Corporate Place, Chandler, AZ, USA, 85225
VirTra Inc is a U.S.-based company that is engaged in the sale and development of the judgmental use of force training simulators and firearms training simulators for law enforcement, military and commercial uses. It sells simulators and related products across the globe through a direct sales force and international distribution partners. The services provided by the company includes installation, training, limited warranties, service agreements and related support. The company sells and supports use of force training and marksmanship firearms training systems and accessories for law enforcement, military or civilian use. The product line of the company includes simulators, upgrade components, scenarios, scenario software, recoil kits, Threat-Fire and other accessories.
Executives
Robert D Ferris director, officer: president 7970 S KYRENE RD, TEMPE AZ 85284
James P Mcdonnell director 295 E CORPORATE PLACE, CHANDLER AZ 85225
Givens John F. Ii director C/O VIRTRA, INC, 7970 S. KYRENE RD, TEMPE AZ 85284
Alanna Boudreau officer: Chief Financial Officer 295 E CORPORATE PLACE, CHANDLER AZ 85225
Gregg C Johnson director 6081 W PARK AVE, CHANDLER AZ 85226
Danielle Diaz officer: Chief Financial Officer 295 E. CORPORATE PLACE, CHANDLER AZ 85225
Marsha J. Foxx officer: Interim VP CAO C/O VIRTRA, INC., 7970 S.KYRENE RD., TEMPE AZ 85284
Jeffrey Dale Brown director 7970 S KYRENE RD, TEMPE, AZ 85284
Judy A Henry officer: CFO, Treasurer and Secretary 7970 S KYRENE RD.,, TEMPE AZ 85284
Mitchell A Saltz director 14500 NORTH NORTHSIGHT BLVD SUITE 116, SCOTTSDALE AZ 85260
Matthew D Burlend director, officer: Chief Operating Officer & VP 7970 S KYRENE RD, TEMPE AZ 85284
James D. Richardson director 7970 S KYRENE RD., TEMPE AZ 85284
L Kelly Jones director, 10 percent owner, officer: ceo 440 NORTH CENTER, ARLINGTON TX 76011
Andrew Wells director 440 NORTH CENTER, ARLINGTON TX 76011
David Louis Ferris 10 percent owner