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Bright Outdoor Media (BOM:543831) Gross Margin % : 38.23% (As of Mar. 2024)


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What is Bright Outdoor Media Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. Bright Outdoor Media's Gross Profit for the six months ended in Mar. 2024 was ₹250 Mil. Bright Outdoor Media's Revenue for the six months ended in Mar. 2024 was ₹654 Mil. Therefore, Bright Outdoor Media's Gross Margin % for the quarter that ended in Mar. 2024 was 38.23%.


The historical rank and industry rank for Bright Outdoor Media's Gross Margin % or its related term are showing as below:

BOM:543831' s Gross Margin % Range Over the Past 10 Years
Min: 13.77   Med: 22.77   Max: 31.96
Current: 31.96


During the past 5 years, the highest Gross Margin % of Bright Outdoor Media was 31.96%. The lowest was 13.77%. And the median was 22.77%.

BOM:543831's Gross Margin % is ranked worse than
59.87% of 952 companies
in the Media - Diversified industry
Industry Median: 38.5 vs BOM:543831: 31.96

Bright Outdoor Media had a gross margin of 38.23% for the quarter that ended in Mar. 2024 => Competition eroding margins

The 5-Year average Growth Rate of Gross Margin for Bright Outdoor Media was 0.00% per year.


Bright Outdoor Media Gross Margin % Historical Data

The historical data trend for Bright Outdoor Media's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Bright Outdoor Media Gross Margin % Chart

Bright Outdoor Media Annual Data
Trend Mar20 Mar21 Mar22 Mar23 Mar24
Gross Margin %
13.77 31.45 20.94 22.77 31.96

Bright Outdoor Media Semi-Annual Data
Mar20 Mar21 Mar22 Sep22 Mar23 Sep23 Mar24
Gross Margin % Get a 7-Day Free Trial - 21.98 21.49 22.00 38.23

Competitive Comparison of Bright Outdoor Media's Gross Margin %

For the Advertising Agencies subindustry, Bright Outdoor Media's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Bright Outdoor Media's Gross Margin % Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Bright Outdoor Media's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Bright Outdoor Media's Gross Margin % falls into.



Bright Outdoor Media Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Bright Outdoor Media's Gross Margin for the fiscal year that ended in Mar. 2024 is calculated as

Gross Margin % (A: Mar. 2024 )=Gross Profit (A: Mar. 2024 ) / Revenue (A: Mar. 2024 )
=340.9 / 1066.789
=(Revenue - Cost of Goods Sold) / Revenue
=(1066.789 - 725.876) / 1066.789
=31.96 %

Bright Outdoor Media's Gross Margin for the quarter that ended in Mar. 2024 is calculated as


Gross Margin % (Q: Mar. 2024 )=Gross Profit (Q: Mar. 2024 ) / Revenue (Q: Mar. 2024 )
=250.2 / 654.403
=(Revenue - Cost of Goods Sold) / Revenue
=(654.403 - 404.197) / 654.403
=38.23 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.


Bright Outdoor Media  (BOM:543831) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Bright Outdoor Media had a gross margin of 38.23% for the quarter that ended in Mar. 2024 => Competition eroding margins


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Bright Outdoor Media Gross Margin % Related Terms

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Bright Outdoor Media (BOM:543831) Business Description

Traded in Other Exchanges
N/A
Address
Fame Infinity Mall, Off New Link Road, 801, 8th Floor, Crescent Tower, Near Morya House, Andheri (West), Mumbai, MH, IND, 400 053
Bright Outdoor Media Ltd is engaged in the business of providing advertising services offering advertising media services consisting of Out of Home media services. The company's array of service hoardings includes Transfer stickers, Railway boards, Railway panels, Promos, full train, Bus panels, Full Bus painting, Toll Naka, Mobile sign trucks, Kiosks, Traffic Booths, Cinema slides, Gantry and Vinyl.

Bright Outdoor Media (BOM:543831) Headlines

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