Alibaba Group Holding (HKSE:09988) Customer Acquisition Cost (USD) : 0.00 (As of . 20)

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What is Alibaba Group Holding Customer Acquisition Cost (USD)?

Customer Acquisition Cost (USD) is the cost of winning a customer to purchase a product/service. A lower Customer Acquisition Cost (CAC) is more competitive for e-commerce companies.

The historical rank and industry rank for Alibaba Group Holding's Customer Acquisition Cost (USD) or its related term are showing as below:

HKSE:09988's Customer Acquisition Cost (USD) is not ranked ^*
in the Retail - Cyclical industry.
Industry Median:
* Ranked among companies with meaningful Customer Acquisition Cost (USD) only.

Alibaba Group Holding Customer Acquisition Cost (USD) Historical Data

The historical data trend for Alibaba Group Holding's Customer Acquisition Cost (USD) can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Alibaba Group Holding Customer Acquisition Cost (USD) Chart

Alibaba Group Holding (HKSE:09988) Customer Acquisition Cost (USD) Explanation

Customer Acquisition Cost (USD), CAC, is the cost of convincing a potential customer to buy a product or service. Investors can determine a company’s profitability by looking at the difference between how much money can be extracted from customers and the costs of extracting it. Lower CAC is better since it directly reflects the profitability of a company. CAC can be improved by a successful marketing strategy, targeted advertising and media exposure.

The CAC can be calculated by dividing all the costs spent on acquiring more customers (marketing expenses) by the number of customers acquired in the period the money was spent.

Alibaba Group Holding Customer Acquisition Cost (USD) Related Terms

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Alibaba Group Holding (HKSE:09988) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Retail - Cyclical » Alibaba Group Holding Ltd (HKSE:09988) » Definitions » Customer Acquisition Cost (USD)

Comparable Companies

Traded in Other Exchanges

BABAF:USA BABA:USA BABA:Mexico 0HCI:UK AHLAd:UK AHLA:Germany BABA34:Brazil AHLA:Austria BABA:Argentina

Address

1 Matheson Street, Causeway Bay, 26th Floor, Tower One, Times Square, Hong Kong, HKG

Website

https://www.alibabagroup.com

Alibaba is the world's largest online and mobile commerce company as measured by gross merchandise volume (CNY 8.3 trillion for the fiscal year ended March 2022). It operates China's online marketplaces, including Taobao (consumer-to-consumer) and Tmall (business-to-consumer). Alibaba's China commerce retail division accounted for 67% of revenue in the year ended March 2022. Additional revenue sources include China commerce wholesale (2%), international commerce retail/wholesale (5%/2%), local consumer services (5%), cloud computing (9%), digital media and entertainment platforms (4%), Cainiao logistics services (5%), and innovation initiatives/other (1%).

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