Iconic Brands (Iconic Brands) ROCE % : -229.52% (As of Mar. 2023)

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What is Iconic Brands ROCE %?

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. Iconic Brands's annualized ROCE % for the quarter that ended in Mar. 2023 was -229.52%.

Iconic Brands ROCE % Historical Data

The historical data trend for Iconic Brands's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Iconic Brands ROCE % Chart

Iconic Brands Annual Data

Trend

Dec12

Dec14

Dec15

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

ROCE %

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-63.50

-152.22

Iconic Brands Quarterly Data
	Jun18	Sep18	Dec18	Mar19	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23
ROCE %	Get a 7-Day Free Trial															-27.34	-30.28	-18.27	-534.26	-229.52

Iconic Brands ROCE % Calculation

Iconic Brands's annualized ROCE % for the fiscal year that ended in Dec. 2022 is calculated as:

ROCE %	=	EBIT	/	( (Capital Employed	+	Capital Employed)	/ count )
		(A: Dec. 2022 )		(A: Dec. 2021 )		(A: Dec. 2022 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(A: Dec. 2022 )		(A: Dec. 2021 )		(A: Dec. 2022 )
	=	-30.014	/	( ( (50.707 - 16.651)	+	(18.359 - 12.979) )	/ 2 )
	=	-30.014	/	( (34.056	+	5.38)	/ 2 )
	=	-30.014	/	19.718
	=	-152.22 %

Iconic Brands's ROCE % of for the quarter that ended in Mar. 2023 is calculated as:

ROCE %	=	EBIT ⁽¹⁾	/	( (Capital Employed	+	Capital Employed)	/ count )
		(Q: Mar. 2023 )		(Q: Dec. 2022 )		(Q: Mar. 2023 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(Q: Mar. 2023 )		(Q: Dec. 2022 )		(Q: Mar. 2023 )
	=	-9.448	/	( ( (18.359 - 12.979)	+	(17.202 - 14.349) )	/ 2 )
	=	-9.448	/	( ( 5.38	+	2.853 )	/ 2 )
	=	-9.448	/	4.1165
	=	-229.52 %

(1) Note: The EBIT data used here is four times the quarterly (Mar. 2023) EBIT data.

Iconic Brands (OTCPK:ICNB) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.

Iconic Brands ROCE % Related Terms

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Iconic Brands (Iconic Brands) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Defensive » Beverages - Alcoholic » Iconic Brands Inc (OTCPK:ICNB) » Definitions » ROCE %

Traded in Other Exchanges

N/A

Address

44 Seabro Avenue, Amityville, NY, USA, 11701

Website

https://www.iconicbrandsusa.com

Iconic Brands Inc is engaged in the development and sale of alcohol and non-alcohol brands that are Better-for-You (BFY) and Better-for-the-Planet. The company's brands include Bellissima by Christie Brinkley, a premium BFY collection of Prosecco, Sparkling Wines, and Still Wines, all certified vegan and made with organic grapes. The Company has two reportable segments: the sale of branded alcoholic beverages segment includes the development and sale of alcohol and non-alcohol brands that are BFY and better-for-the-planet and the specialty packaging segment includes the packaging of low-calorie, ready-to-go products, RTF products, and RTD products in sustainable, flexible and stand-up pouch packaging.

Executives

David R Allen	officer: Chief Financial Officer	C/O CONVERTED ORGANICS INC., 7A COMMERCIAL WHARF WEST, BOSTON MA 02110
Larry Romer	officer: Chief Executive Officer	44 SEABRO AVENUE, AMITYVILLE NY 11701
Roseann Faltings	director, officer: Vice President and Director	44 SEABRO AVENUE, AMITYVILLE NY 11701
Innoaccel Investments Llc	10 percent owner	247 E. DARK HOLLOW RD., PIPERSVILLE PA 18947
John Cosenza	officer: Chief Operating Officer	44 SEABRO AVENUE, AMITYVILLE NY 11701
Thomas A. Belton	10 percent owner	247 E. DARK HOLLOW RD., PIPERSVILLE PA 18947
Richard J Decicco	director, 10 percent owner, officer: CEO, Director	44 SEABRO AVENUE, AMITYVILLE NY 11701
William S. Blacker	officer: Chief Financial Officer, other: V.P of Finance & Adminstration	C/O HARBREW IMPORTS LTD. CORP., 102 BUFFALO AVENUE, FREEPORT NY 11520
Edd Cockerill	director, officer: President, CEO & CFO	1921 DENVER WEST COURT, #2022, GOLDEN CO 80401