Burgerfi International Inc at JPMorgan Gaming, Lodging, Restaurant & Leisure Management Access Forum Transcript
Welcome back for the final afternoon session for restaurants. Again, I'm John Ivankoe with JPMorgan. Thank you for those on the webcast and in the room for joining us. It's very interesting to have BurgerFi here. This is a brand that I have been familiar with living in South Florida, and this company has quite a dominant Florida penetration with approximately 54 stores alone in that state and, obviously, Florida being a very competitive market from a number of different perspectives in terms of the types of brands that are there but also real estate and attracting labor in what can oftentimes be a relatively tight market. And from my perspective, BurgerFi is differentiated. It is a premium product. It is different than many of its more premium peers than it competes against. And I think it actually -- it does offer the consumer real choice as they consider a more quality QSR burger and chicken sandwich experience.
So I got -- initially got the e-mail from one of their IR consultants if I would consider
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