MediaAlpha Announces Closing of Initial Public Offering

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Oct 30, 2020
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MediaAlpha, Inc. (NYSE: MAX), today announced the closing of its initial public offering of shares of its Class A common stock. MediaAlpha sold 7,027,606 shares of its Class A common stock at a price of $19.00 per share, which included 769,104 shares of Class A common stock sold pursuant to the option granted to the underwriters by MediaAlpha, which was exercised in full prior to the closing. An affiliate of White Mountains (NYSE: WTM) sold 3,609,894 shares as the selling stockholder, which included 618,396 shares of Class A common stock sold pursuant to the option granted to the underwriters by the selling stockholder, which was exercised in full prior to the closing. Insignia Capital Group also sold a portion of its equity interests in the MediaAlpha business in connection with the transactions.