PubliGroupe (XSWX:PUBN) Goodwill : CHF0.0 Mil (As of Dec. 2013)

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What is PubliGroupe Goodwill?

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. PubliGroupe's goodwill for the quarter that ended in Dec. 2013 was CHF0.0 Mil.

PubliGroupe Goodwill Historical Data

The historical data trend for PubliGroupe's Goodwill can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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PubliGroupe Goodwill Chart

PubliGroupe Annual Data

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PubliGroupe Semi-Annual Data
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PubliGroupe Goodwill Calculation

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Goodwill is considered an intangible asset because it is not a physical asset like buildings or equipment. The goodwill account can be found in the assets portion of a company's balance sheet.

PubliGroupe (XSWX:PUBN) Goodwill Explanation

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.

It is calculated by dividing goodwill by total assets.

PubliGroupe's Goodwill-to-Asset Ratio for the fiscal year that ended in Dec. 2013 is calculated as

Goodwill-to-Asset (A: Dec. 2013 )	=	Goodwill	/	Total Assets
	=	0	/	456.1
	=	0.00

PubliGroupe's Goodwill-to-Asset Ratio for the quarter that ended in Dec. 2013 is calculated as

Goodwill-to-Asset (Q: Dec. 2013 )	=	Goodwill	/	Total Assets
	=	0	/	456.1
	=	0.00

If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.

Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.

Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.

PubliGroupe Goodwill Related Terms

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PubliGroupe (XSWX:PUBN) Business Description

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GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » PubliGroupe SA (XSWX:PUBN) » Definitions » Goodwill

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PubliGroupe SA is engaged in sale of advertising space in Switzerland and abroad. It is a provider of marketing and media sales services. The Company operates in the following segments: Search & Find; Media Sales, and Digital & Marketing Services, Corporate and Others. The Search & Find is active in Switzerland and France. It produces and sells instruments facilitating the search for persons, companies, products and services. The printed and interactive directories are the foundation of the Search & Find platform. This platform is supplemented by offers of additional services such as leisure, guides and classified. Media Sales offers all media sales activities (print, electronic, digital & interactive media) in Switzerland and abroad. It is based on partnerships with the media established now for many years. Digital & Marketing Services brings together an international and interactive marketing services portfolio for advertising customers and agencies, including consultancy for the development and implementation of efficient communication and media strategies as well as online marketing platforms deploying access to a wide range of marketing channels. Corporate and Others" includes the Group general management costs, corporate support to develop new activities, real estate management and companies that fall outside the three other operating segments.

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