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Zebra Technologies (Zebra Technologies) Operating Margin %

: 9.12% (As of Dec. 2023)
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Operating Margin % is calculated as Operating Income divided by its Revenue. Zebra Technologies's Operating Income for the three months ended in Dec. 2023 was $92 Mil. Zebra Technologies's Revenue for the three months ended in Dec. 2023 was $1,009 Mil. Therefore, Zebra Technologies's Operating Margin % for the quarter that ended in Dec. 2023 was 9.12%.

Warning Sign:

Zebra Technologies Corp operating margin has been in a 5-year decline. The average rate of decline per year is -1.7%.

The historical rank and industry rank for Zebra Technologies's Operating Margin % or its related term are showing as below:

ZBRA' s Operating Margin % Range Over the Past 10 Years
Min: 6.08   Med: 14.1   Max: 17.97
Current: 12.76


ZBRA's Operating Margin % is ranked better than
83.43% of 2462 companies
in the Hardware industry
Industry Median: 3.64 vs ZBRA: 12.76

Zebra Technologies's 5-Year Average Operating Margin % Growth Rate was -1.70% per year.

Zebra Technologies's Operating Income for the three months ended in Dec. 2023 was $92 Mil. Its Operating Income for the trailing twelve months (TTM) ended in Dec. 2023 was $585 Mil.


Zebra Technologies Operating Margin % Historical Data

The historical data trend for Zebra Technologies's Operating Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Zebra Technologies Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Operating Margin %
Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 16.14 15.40 17.97 16.19 12.76

Zebra Technologies Quarterly Data
Mar19 Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23
Operating Margin % Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 18.10 16.73 17.30 5.02 9.12

Competitive Comparison

For the Communication Equipment subindustry, Zebra Technologies's Operating Margin %, along with its competitors' market caps and Operating Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Zebra Technologies Operating Margin % Distribution

For the Hardware industry and Technology sector, Zebra Technologies's Operating Margin % distribution charts can be found below:

* The bar in red indicates where Zebra Technologies's Operating Margin % falls into.



Zebra Technologies Operating Margin % Calculation

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

Zebra Technologies's Operating Margin % for the fiscal year that ended in Dec. 2023 is calculated as

Operating Margin %=Operating Income (A: Dec. 2023 ) / Revenue (A: Dec. 2023 )
=585 / 4584
=12.76 %

Zebra Technologies's Operating Margin % for the quarter that ended in Dec. 2023 is calculated as

Operating Margin %=Operating Income (Q: Dec. 2023 ) / Revenue (Q: Dec. 2023 )
=92 / 1009
=9.12 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Zebra Technologies  (NAS:ZBRA) Operating Margin % Explanation

Just like Gross Margin %, it is important to see a company maintains its operating margin over time. Among the same industry, a company with higher operating margin is more efficient in its operation. It is also more stable during industry slowdown or recessions. Peter Lynch prefers those with higher margins than those with lower margins.


Be Aware

Operating Margin % can be manipulated by adjusting the rate of depreciation, depletion and amortization (DDA).

If a company is facing competition, its Operating Margin % may decline. Often the Operating Margin % declines well before the company's Revenue or even profit decline. Therefore, Operating Margin % is a very important indicator of whether the company is facing problems.

For instance, by 2012, Nokia (NOK)'s problems were well known and its stock had lost more than 90% of its market value since 2007. But Nokia’s Operating Margin % had already been in decline since 2002, although its Earnings per Share (Diluted) were still rising. Investors who paid attention to Operating Margin % would have avoided this huge loss. The same can be said for Research-in-Motion (RIMM).

Therefore, Operating Margin % is a very important screening filter for GuruFocus. GuruFocus's Buffett-Munger screener requires that the profit margin is either consistent or expanding. The Model Portfolio of the Buffett-Munger screener has outperformed the market every year since inception in 2009.


Zebra Technologies Operating Margin % Related Terms

Thank you for viewing the detailed overview of Zebra Technologies's Operating Margin % provided by GuruFocus.com. Please click on the following links to see related term pages.


Zebra Technologies (Zebra Technologies) Business Description

Traded in Other Exchanges
Address
3 Overlook Point, Lincolnshire, IL, USA, 60069
Zebra Technologies is a leading provider of automatic identification and data capture technology to enterprises. Its solutions include barcode printers and scanners, mobile computers, and workflow optimization software. The firm primarily serves the retail, transportation logistics, manufacturing, and healthcare markets, designing custom solutions to improve efficiency at its customers.
Executives
Bill Burns officer: SVP, Chief Product & Solutions C/O ZEBRA TECHNOLOGIES CORPORATION, 1 ZEBRA PLAZA, HOLTSVILLE NY 11742-1300
Nathan Andrew Winters officer: Acting Chief Financial Officer C/O ZEBRA TECHNOLOGIES CORPORATION, 3 OVERLOOK POINT, LINCOLNSHIRE IL 60069
Richard Edward Hudson officer: Chief Revenue Officer C/O ZEBRA TECHNOLOGIES CORPORATION, 3 OVERLOOK POINT, LINCOLNSHIRE IL 60069
Frank Blaise Modruson director C/O ZEBRA TECHNOLOGIES CORPORATION, 3 OVERLOOK POINT, LINCOLNSHIRE IL 60069
Richard L Keyser director 100 GRAINGER PARKWAY, LAKE FOREST IL 60045
Anders Gustafsson director, officer: Chief Executive Officer C/O ZEBRA TECHNOLOGIES CORPORATION, 3 OVERLOOK POINT, LINCOLNSHIRE IL 60069
Satish Dhanasekaran director 1400 FOUNTAINGROVE PARKWAY, SANTA ROSA CA 95403
Armstrong Robert John Jr officer: Chief Marketing Officer C/O ZEBRA TECHNOLOGIES, 3 OVERLOOK POINT, LINCOLNSHIRE IL 60069
Joseph Ramsey White officer: Chief Product & Solutions C/O ZEBRA TECHNOLOGIES, 3 OVERLOOK POINT, LINCOLNSHIRE IL 60069
Michael Cho officer: SVP, Corporate Development C/O ZEBRA TECHNOLOGIES CORPORATION, LINCOLNSHIRE IL 60069
Tamara Dionne Froese officer: Chief Supply Chain Officer C/O ZEBRA TECHNOLOGIES, 3 OVERLOOK POINT, LINCOLNSHIRE IL 60069
Stephen Edgar Williams officer: SVP, Global Supply Chain C/O ZEBRA TECHNOLOGIES CORPORATION, 3 OVERLOOK POINT, LINCOLNSHIRE IL 60069
Nelda J Connors director BOSTON SCIENTIFIC CORPORATION, 300 BOSTON SCIENTIFIC WAY, MARLBOROUGH MA 01752-1234
Janice M Roberts director 540 COWPER STREET, SUITE 200, PALO ALTO CA 94301
Michael A Smith director C/O ZEBRA TECHNOLOGIES CORPORATION, 3 OVERLOOK POINT, LINCOLNSHIRE IL 60069