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General Motors Co (General Motors Co) Gross Margin %

: 7.70% (As of Dec. 2023)
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Gross Margin % is calculated as gross profit divided by its revenue. General Motors Co's Gross Profit for the three months ended in Dec. 2023 was $3,309 Mil. General Motors Co's Revenue for the three months ended in Dec. 2023 was $42,979 Mil. Therefore, General Motors Co's Gross Margin % for the quarter that ended in Dec. 2023 was 7.70%.


The historical rank and industry rank for General Motors Co's Gross Margin % or its related term are showing as below:

GM' s Gross Margin % Range Over the Past 10 Years
Min: 8.86   Med: 11.84   Max: 14.08
Current: 11.14


During the past 13 years, the highest Gross Margin % of General Motors Co was 14.08%. The lowest was 8.86%. And the median was 11.84%.

GM's Gross Margin % is ranked worse than
79.81% of 1268 companies
in the Vehicles & Parts industry
Industry Median: 19.36 vs GM: 11.14

General Motors Co had a gross margin of 7.70% for the quarter that ended in Dec. 2023 => No sustainable competitive advantage

The 5-Year average Growth Rate of Gross Margin for General Motors Co was 5.30% per year.


General Motors Co Gross Margin % Historical Data

The historical data trend for General Motors Co's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

General Motors Co Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Gross Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 10.18 11.16 14.08 13.39 11.14

General Motors Co Quarterly Data
Mar19 Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 13.93 12.82 11.95 12.14 7.70

Competitive Comparison

For the Auto Manufacturers subindustry, General Motors Co's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


General Motors Co Gross Margin % Distribution

For the Vehicles & Parts industry and Consumer Cyclical sector, General Motors Co's Gross Margin % distribution charts can be found below:

* The bar in red indicates where General Motors Co's Gross Margin % falls into.



General Motors Co Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

General Motors Co's Gross Margin for the fiscal year that ended in Dec. 2023 is calculated as

Gross Margin % (A: Dec. 2023 )=Gross Profit (A: Dec. 2023 ) / Revenue (A: Dec. 2023 )
=19138 / 171842
=(Revenue - Cost of Goods Sold) / Revenue
=(171842 - 152704) / 171842
=11.14 %

General Motors Co's Gross Margin for the quarter that ended in Dec. 2023 is calculated as


Gross Margin % (Q: Dec. 2023 )=Gross Profit (Q: Dec. 2023 ) / Revenue (Q: Dec. 2023 )
=3309 / 42979
=(Revenue - Cost of Goods Sold) / Revenue
=(42979 - 39670) / 42979
=7.70 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.


General Motors Co  (NYSE:GM) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

General Motors Co had a gross margin of 7.70% for the quarter that ended in Dec. 2023 => No sustainable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


General Motors Co Gross Margin % Related Terms

Thank you for viewing the detailed overview of General Motors Co's Gross Margin % provided by GuruFocus.com. Please click on the following links to see related term pages.


General Motors Co (General Motors Co) Business Description

Address
300 Renaissance Center, Detroit, MI, USA, 48265-3000
General Motors Co. emerged from the bankruptcy of General Motors Corp. (old GM) in July 2009. GM has eight brands and operates under four segments: GM North America, GM International, Cruise, and GM Financial. The United States now has four brands instead of eight under old GM. The company regained its U.S. market share leader crown in 2022, after losing it to Toyota due to the chip shortage in 2021, with share up 170 basis points to 16.4%, a full percentage point ahead of Toyota. GM's Cruise autonomous vehicle arm has previously done driverless geofenced AV robotaxi services in San Francisco and other cities but stopped in late 2023 after an accident. GM owns over 80% of Cruise. GM Financial became the company's captive finance arm in October 2010 via the purchase of AmeriCredit.
Executives
Mark L Reuss officer: Vice President 300 RENAISSANCE CENTER, M/C: 482-C25-A36, DETROIT MI 48265-3000
Jan E Tighe director C/O GOLDMAN SACHS & CO. LLC, 200 WEST STREET, NEW YORK NY 10282
Rory Harvey officer: Executive Vice President 300 RENAISSANCE CENTER, M/C: 482-C24-A68, DETROIT MI 48265
Michael Robert Abbott officer: Executive Vice President 300 RENAISSANCE CENTER, M/C: 482-C24-A68, DETROIT MI 48265
Paul A Jacobson officer: Executive Vice President & CFO 300 RENAISSANCE CENTER, M/C: 482-C24-A68, DETROIT MI 48265
Gerald Johnson officer: Executive Vice President 300 RENAISSANCE CENTER, M/C: 482-C23-A68, DETROIT MI 48265
Stephen K. Carlisle officer: Executive Vice President 300 RENAISSANCE CENTER, M/C: 482-C24-A68, DETROIT MI 48265
Jon Mcneill director 45500 FREMONT BLVD, FREMONT CA 94538
Joanne C. Crevoiserat director 6301 FITCH PATH, NEW ALBANY OH 43054
Wesley G Bush director 333 MAPLE AVENUE EAST, #3080, VIENNA VA 22180
Julian G. Blissett officer: Executive Vice President 300 RENAISSANCE CENTER, M/C: 482-C24-A68, DETROIT MI 48265
Patricia F Russo director 300 RENAISSANCE CENTER, M/C: 482-C24-A68, DETROIT MI 48265
Douglas L Parks officer: Executive Vice President 300 RENAISSANCE CENTER, M/C: 482-C23-A68, DETROIT MI 48265
Craig B. Glidden officer: Executive Vice President & GC 300 RENAISSANCE CENTER., M/C: 482-C25-A36, DETROIT MI 48265-3000
Christopher Hatto officer: VP, Controller & CAO 27175 HAGGERTY ROAD, NOVI MI 49377